Friday, 15 March 2013

Still Editing Directors commentary


We have completed question 1 & 2 of our director’s commentary and we have 2 questions left. There are quite a lot of mistakes made in the audio that Kulsoom recorded and sorting that out took a while. I am quite worried that we won't get this done in time because it’s a 15 minute commentary and we only had a week to complete it. Also it took us two weeks to finish editing our music video and that was only a minute video so completing this commentary will be very challenging.

Directors commentary

After seeing some examples of past Students commentries, we gained a rough idea about what we need to do. We went to the studio room to begin editing bout due some problems that occured, we were not able to begin today. The problems we faced were:
1) The audio of the recorded question & answer on Kulsooms phone were not comapatable with the mac and had to be changed to mp3 files which could only be done online on a pc.
2) We couldn't use camtasia to record our screen because we couldn't download it onto the mac
3) We had to borrow a camera to record our screen as an alternative to camtasia which was time wasting because we would then have transfer the videos which take a while.

Scripting and planning our answer (evaluation)

Today Kulsoom & I decided to draft our answer by taking parts of both our answered evaluation questions and put them together. We also decided that Kulsoom will record the answers and i will be incharge of editing seeing as i have developed the most skills.

Planning our evaluation/directors commentary

As a group we have chosen to put together a directors commentary, however Hannah hasn't been present for a week worth of lessons due to an illness and since we couldn't get in touch with her, we were not able to inform her on what to do for the evaluation. As a result Hannah had to construct an individual evaluation whilst Kulsoom &  I go ahead with the directors commentary. This was the best solution to the problem because if we had waited for Hannah, we would have been behind whilst everyone got they're evaluation done

planning our evaluation

Our teacher told us that for our evaluation we have to show the process and development of our skills through out the past few months. She informed us that we can either choose to put together an evaluation individually using 3 different types of technologies or choose to create a directors commentary as a group.

Music video case studies


                                                                                                                                                                                                                                   “Yo (excuse me miss)” is a music video directed by Erik White and produced by “Dre & Vidal”- a song writing and production duo consisting of Andre Harris and Vidal Davis. The video was released in 2005 in America and released in 2006 worldwide. The video generally revolves around the idea of gaining the attention of a girl who caught the main character’s eye. It begins with Chris Brown coming in late to work and as he speaks to his boss, he spots a female outside the shop and decides to go after her. With the attempt to get the female to notice him, he amongst his friends creates a dance routine and they execute this routine as they follow the female’s footsteps.  The theme shown in this video is teenage attraction. The video explores this showing how most teenagers approach their partners with a touch of exaggeration displayed through Chris Browns performance (dancing)







His R&B music video is mainly performance based due to the fact that the main activity in the video is dancing. The theme of the video is an R&B theme, which is mostly an expression of emotions. In this video the main character/artist (Chris Brown) uses dance as a way of expressing his feelings to the girl he’s after. The main idea is replace his words with dance to capture the female’s attention.  The target for this video would be mainly teenagers and young adults. Because of the story line being portrayed, young people are more likely to relate to it as there is a greater chance that it could happen to them. Not only is the song catchy but the video is quite energetic; consisting of activities such as basketball and the dance which would appeal to largely to the youth. Again the mise-en-scene of the entire video just oozes youth. The costumes, location, props (mp3 player at the beginning of the video) are all elements of a youthful day. These factors merge together to encourage the target audience to purchase this record. From this video I could use dome of the different types of shots (medium long shot, close up of main characters etc.), camera angles (high angle shot when the main characters were in the car). I could also use the idea of costumes and consider the type of location.


                                             Slow Down- Bobby Valentino

 
“Slow down” is a debut single by Bobby Valentino produced by Tim & Bob (Tim Kelley and Bob Robinson, aka Funktwons), an R&B /Hip-Hop production duo as well as signwriting musicians. This single was released in America on March 8, 2005. In this music video, Bobby Valentino spots a girl initially from behind on a road called “Melrose”. From his view, he’s interested in the girl and in the end; he finally gets a moment with her.






The theme of this R&B music video is to express himself to the girl and gain her attention. This video leans towards the conceptual aspect as the producers uses shots, camera angles and mise-en-scene to show the target audience the concept of the video which is Bobby Valentino spots a girl and Melrose, hes intrigued by her looks and goes after her. The artist is represented as normal young man who is physically attracted to a girl he sees passing by. With this representation, I think it’s safe to say that the target audience this video is aimed at are the young generation; 13-29, hugely because they can relate to this mostly as this is what young adults and teenagers go through. Factors such as location, props and costumes help the target audience to relate to the scenes of the video because it gives it a more realistic appeal. This keeps them entertained throughout the video as well as encouraging them to buy the record. From this video, I have chosen to with the idea of casual clothing and a casual surrounding to suit my music for my video.